How to start e-commerce business is one of the most popular questions recently. Frequency of asking e-commerce related questions has raised especially depending on Covid-19 pandemic but it has been always popular parallelly the development of internet and digital world. We can write thousands of pages on how to start e-commerce business but listing the bullet points will be more effective and catchier rather than writing a novel. So, here are the 5 steps on how to start e-commerce business.
1. Take the first step to do a market research
Would you dive into a sea without the knowledge of whether there’re sharp rocks on the bottom? We think it is a bit risky or maybe not a bit but a big. By considering this metaphor, it is not logical without the knowledge of the market. For instance, if you want to create your e-commerce website on selling classical shoes, precondition is to do a market research on prices, target consumers, the best advertising strategy of shoes. So, take your first step on the way to start e-commerce business on the side of market research. Complete the puzzle step by step.
2. Competitive analysis is a must
The market you will get into act has many actors making profits by selling various goods and services. Understanding their strategy and business plans will open a path to succeed a better e-commerce business. The pen drawing your route is definitely the competitive analysis.
3. Get your e-commerce website completed
How to create e-commerce website is the most critical step that you need to take. It’s the action of creating your online store. You need to take it seriously as if you are renting your physical store and place your stuffs there. Because your e-commerce website will be your profit resource, center of your organization and the showcase of what you’re. Completing this step is not an easy feat if you don’t meet a professional team. Etrexio is the team that actualize your dream project and code it perfectly according to your needs.
4. Find your digital marketing strategy
After getting your e-commerce site created, you need to start determining digital marketing strategies. First, you need to get to know your target groups and show your brand to your target groups via personalized advertising, SEO, SEM, and various marketing methods.
5. Start selling goods and services
The key point here is that if you really want to start your e-commerce business, you are better not to be a perfectionist. Conducting your operation perfectly without any mistake is the destination you should reach but don’t make it a barrier for your dream project. Start selling goods and services, try to make it perfectly, face with the mistakes and fix the problems. Never ever forget that “it’ll be all right on the night”. Choose functionality over perfection to have the key for how to start e-commerce business questions.